Communities are empowered to care for others when people partner together. That belief is what drove White House businesspeople Zach Talton, owner of Allstate: Talton Insurance Agency, and Lindsay and Anthony London, who own Fellowship Coffee House, to start their Pour-It-Forward partnership.
Pour-It-Forward gives people a simple but powerful opportunity: when you order a coffee, you can choose to pay for another one, intended for someone you may never meet. The mission is more than just making someone’s day. It’s about building bridges locally, one cup at a time.
After a few meaningful conversations over coffee and purpose, Lindsay and Zach realized their hearts for the community deeply aligned. Both cared more about connecting people than getting credit. What mattered was that White House felt a little smaller, a little more neighborly, and a lot more hopeful.
”We were always called to make this house bigger than us,” Lindsay shares. “It’s never been about what the business can do for us but what the business can do for the community. If we can come along with our people and community, in any way, then let’s do it. When Zach brought this concept to the table, we knew we had the open door to say “yes.”
For Zach, that desire to quietly care for others was shaped in a personal way years ago during his own cancer treatment. While walking through that difficult season, his wife went to grab coffee at Historic Perk in Springfield — and was told it had already been paid for. That anonymous kindness stuck with them.
It was small, but it mattered. And it stayed with him.
“What’s amazing is that this has sparked other projects,” Zach explains. “From the Smile Project — partnering with White House Florist to leave anonymous notes and flowers for someone who might need a lift — to encouraging elementary kids who struggle with reading by connecting them with people who have lived those challenges.”
That heart to serve defines Talton Insurance Agency. Their mission is to show up on what might be someone’s worst day and bring out the best. That same compassion flows into community partnerships like Pour-It-Forward, which, for Zach, is just one more way to quietly bless someone when they least expect it.
“The greatest impact is how the message is working in people's lives,” Lindsay says. “If someone is having a tough day or just simply going through something, it’s cool to see them receive the gesture. Sometimes people are shy and ashamed to say yes to a blessing, but saying yes to things like this takes courage that they can then use to get through whatever they are going through.”
Though it started as a small idea, the impact came quickly. Within the first hour of launching, both the financial support and community response exceeded expectations.
The beauty of Pour-It-Forward is in its simplicity. There’s no fanfare, no spotlight — just quiet generosity passed from one person to the next. Both Zach and Lindsay see it play out every day at the coffee counter: someone leaves a note, another smiles in surprise, and for a moment, the world feels a little softer. It’s not about grand gestures, but about showing up in the small spaces where kindness can take root and grow.
“It reminds me,” Zach recalls, “of that time a small act of kindness meant the world. And now we get to help others do the same.”